So once you've got people liking your Facebook fan page, how do you get them to spread the word?
Well one way is to create a Share page, as shown below.
A very good adoption of this page is to send people there as soon as they've liked your page. So you gain a new fan, and you just straight away ask them if they'd like to tell anyone else about you!
If you'd like a hand with getting this set up, please get in touch!