The Affiliate Marketing Board Game

15th November 2007 14:10 by tom

It occurred to me the other day, just how much affiliate marketing is like playing monopoly! It's probably the reason I like it so much. Everyone trying to make it around the board, picking up as many properties as they can, in the hope that some will make decent returns. Trying to decide whether to split investments and grab as many cheap properties as possible, or spend time and hold out for the major cash collectors of Mayfair and Park Lane... Of course we all pay for the privilege of playing, some of us have even sacrificed daylight to carry on the game. Social lives certainly go out the window for the dedicated affiliate gamer. All in the hope that don't go bankrupt before passing go and collecting our £200. Every now and then we might strike it lucky and land on Free Parking, or win the occasional beauty contest... a trip to Las Vegas perhaps... And sometimes we get stung with 'building repairs' in the form of a lawsuit, unpaid commissions, untracked sales, or some other freeloading corporation who grow thanks to our efforts, then dump us at the first opportunity. Then again maybe it's more like snakes and ladders, it certainly feels like that at times, and anyone who's run an SEO site I'm sure will agree! Just when you think it's safe to relax, the SERPs are turned upside down and you have to start all over again... I think some people definitely like playing Snap, when it comes to thinking of new ideas and even site designs... But at the end of the day, it's all fun and games!