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If you’ve been reading headlines about ChatGPT ads, AI overviews, or Google’s Gemini, you might be wondering: Is this the end of SEO? Again. Every other year something makes people doubt SEO, but so far, it’s stuck around. I’d say that for the time being the answer is no – but the landscape is evolving, […]
There’s an increasing amount of talk at the moment – especially with ChatGPT ads on the horizon – about conversational ads, AI discovery, and how we need to start writing differently for tools like ChatGPT and Gemini. BUT… I personally don’t think it’s anything new. It’s how I’ve always written for SEO, and how you […]
ChatGPT ads are coming, so here’s what it means for your marketing.
Create a Google Merchant Centre feed for free to get your products cited by Gemini's shopping mode and learn what you can about what converts for your business before Google starts charging businesses to be featured by the service.
In 2026, keep your website fresh, shout about your experience and expertise across as many platforms as possible, and make sure your message is clear.
OpenAi, makers of ChatGPT, have launched Shopping Research. Now you can have conversations with ChatGPT about suitable products for you to buy. Going beyond a traditional short search term such as “gifts for 4 year old girl”, you can now ask a more detailed question such as “please recommend a gift for a 4 year […]
I received an email last night from a client asking how exactly AIProfiles can help websites get mentioned by AI. But what they were really asking was "what is structured data?"
A true story of a project we undertook right here on this website, and how we overcame frustrating AI limitations.
An LLMS.txt file is a simple, human-readable text representation of your website’s structured data which lets LLMs understand your company information.
Using Transcribe from AWS and ChatGPT we're changing the scene of travel content creation.
One of our clients is a very big and busy news site - we’re talking up to 2.2 million visitors a day. So to make that audience even bigger, we decided to harness the power of AI to translate the many articles they publish a day.