If you’ve ever thought about SEO, you’ve probably come across the benefit of FAQs. They help you get across a lot more information about your company, let you optimise direct search terms people might be seeking answers for, and – if your site is all geared up with structured mark up, they can help feed that important company information straight to the search engine and AI robots.

But they can be yet another job to think about – and sometimes it’s hard to think of what questions someone might ask about your company if you’re too close to it.

As of today, help is at hand with a free FAQs generator. Our tool scans the main pages of your website and uses AI to generate a list of FAQs exactly based on your company information.

We launched AIProfiles earlier this month to help people create a structured data business listing that feeds all the best information to AI bots so that brands can be mentioned in tools like ChatGPT, Perplexity and Claude. As part of that, we built the functionality to scan a user’s website and create them a list of FAQs, coded using schema.org mark up so that bots recognise them as FAQs.

The FAQ generation part of the tool is so cool that we decided to also package it up as a free, stand alone tool. So now you can visit the AIProfiles FAQ Generator and in just a few clicks you’ll have a full useful list of well written FAQs. You can then paste these onto your own website.

Structured data

Whilst it’s great to have FAQs on your site, it’s even better if they’re marked up – in the code – as being FAQs. This allows bots to know exactly what they are – and FAQs are something AIs love.

This way of coding content – structured data – is how things are coded on a full AIProfiles listing. So if once you’ve generated your free FAQs you’d like to continue to build the rest of your company profile, you’re very welcome to! A profile typically costs £60pa, but if you use code 18aBLOG you’ll get a whopping 60% discount taking the price down to just £24pa (recurring – you’ll keep your discounted price for the lifetime of your subscription).

With Google search clicks disappearing this year as more and more people turn directly to AI to give them answers, being optimised for AI is no longer a luxury, it’s an incredibly important part of running a business. Check out TalkingWeb for our free guides and downloads for optimising your website for AI, and be sure to follow me on your platform of choice for daily website tips:

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