Pitching design concepts
Why you shouldn't ask for designs as part of a website quote.
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Lisa Freeman is a web strategist, founder of 18a and fractional Technical Director.
She started her career over 20 years ago as a coder and now is primarily a “communication bridge” between developers (or tools) and clients, explaining complicated web decisions in easy to understand ways.
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Why you shouldn't ask for designs as part of a website quote.
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At first glance, the new site we created for Clayton Euro Risk looks pretty similar to the old site ... which was exactly what was requested. However, as similar as it may seem in comparison, just like a swan, the feet were paddling frantically below the surface. Metaphorically I mean…
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