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Lisa Freeman

Lisa Freeman

Lisa Freeman is a web strategist, founder of 18a and fractional Technical Director.

She started her career over 20 years ago as a coder and now is primarily a “communication bridge” between developers (or tools) and clients, explaining complicated web decisions in easy to understand ways.

Join her weekly newsletter to stay up to date with her latest web explainer blog posts and helpful tips for understanding your website.

Articles by Lisa Freeman

Is your search too helpful?

When searching on websites lately I don't always find what I need right away.

Quick tests can save orders

When was the last time you checked your website worked on all devices?

AMP project one year on

It's been over a year since the launch of the AMP Project - or Accelerated Mobile Pages Project - and Google are announcing strong results.

Digital Designer job vacancy nr. Bristol and Weston-Super-Mare

We're looking for an enthusiastic, bright, hard working designer to join our busy little agency to cover our existing Designer's maternity leave (and who knows beyond that). Based in Winscombe (BS25) nestled in the Mendips between Bristol, Weston-Super-Mare, and Cheddar, we make websites for international organisations, tech start ups, and…

A basic guide to making a social media schedule for busy people

Which networks need the most upkeen and when?

A tip for using video in email marketing

If you're putting video in your emails - is it obvious?

Marketing messages: remember what your audience don’t know

It's all too easy when you're eating, breathing and sleeping your product / business to forget that your customers or audience probably don't know the details as well as you!

We’re hiring – PHP / full stack web developer required

We're looking for a LAMP stack developer to join our team.We're a happy, busy little agency with an exciting client list of international brand-clients, web start ups and small businesses. We build everything from simple Wordpress websites, to more complicated bespoke web applications and apps (think e-learning, payments portals, reporting…

A UX consideration for Nationwide

A few weeks ago I wrote a little UX review of something I found odd with Nationwide's online banking, but I didn't get around to publishing it.1 It went a little something like this..."Now, of course, I don't know the reasons behind what I'm about to describe and so please,…

Pitching design concepts

Why you shouldn't ask for designs as part of a website quote.

What if your website didn’t need a colour palette?

How about if your website design changed colour depending on the content of your home page at any one time?

Another reason not to use pop ups on your website

Do people visit your website from within Facebook? Do they leave again quickly?